
If given the option, do you buy or lease?
I'm going to take a wild guess and say that you have had some conversation with someone at some point about the pros and cons of leasing. What I don't know is if the concept of leasing a car or house or office is one that brings you comfort or concern.
I like ownership. I generally feel comfortable with the risks involved and like the sense of attachment that comes from making the decision to buy something. But, my opinion has been altered a little with the current economic landscape. Leasing can remove the obstacle of needing that initial investment and it can also allow a person the ability to more easily change her mind if a mistake has been made or use of the item is only temporary. So, what's that got to do with online career counselling?
Leasing came to mind recently when I read a facebook post from a cousin of mine. It was the end of his first semester of college. In it, he was complaining about the fact that he'd spent $500+ on books at the start of the semester and was offered just $4 at book buyback (been there/done that). The debate among his "friends" was centered around whether or not the $4 was actually a good deal. Was he going to use those books enough in the future to out weigh the costs of shelving, storing, and moving those books over the coming years. I wonder if he would have been better off renting them through http://www.chegg.com/ or another book rental company?
How we store and display our photos, buy our music, and receive our news is leaning more, if not completely, toward a subscription type model. As a result, how people are creating and accessing educational content online is changing as we speak. Not only is access to technology driving this change, the users may have little initial investment and be hestitant to make the commitment that comes with ownership. It begs the question -are clients going to be willing to own the content they seek, the resources they access, or the expertise they tap into or will a subscription model better meet their needs?
Are you asking clients to lease or buy when they work with you?



